In an attempt to take on Google’s popular
Chromebooks, Microsoft is reportedly working on developing two
affordable laptops which will run on the latest Windows 10 OS. These
laptops will carry a price tag between $149 – $179 and are expected to
release in mid-2015.
According to Digitimes,
these laptops do not intend to take on Apple’s MacBooks. They are
primarily targeted towards emerging markets, education and the super-low
end markets. These laptops will restrict its devices to word
processing, social media use and limited web browsing.
These devices are said to run on Intel’s Bay Trial platform, a
low-end power processor which has been previously seen on the Asus
Transformer Book and Lenovo ThinkPad 10, and will sport a 11.6 inch
display, similar to Google’s Chromebooks. Google already offers 13-inch
and 15-inch Chromebook models.
Forbes
points out that, this is an important move for Microsoft. Google has
managed to succeeded in gaining a lot of attention with their
Chromebooks, even during a relatively “hard financial times of the last
few years,” added the report.
Google Chromebooks are giving Microsoft a reason to worry as many
users are ditching their laptops and are opting for Google’s affordable
laptops. Microsoft hopes a shift in this trend and is therefore, banking
on the new Windows 10 laptops. As the official release date for Windows
10 is just around the corner, it’s a matter of time before Microsoft
announces its new range of laptops.
According to an earlier report, Microsoft
is also making its biggest push into the heavily pirated Chinese
consumer computing market this summer by offering free upgrades to
Windows 10 to all Windows users, regardless of whether they are running
genuine copies of the software.
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